Push
hard.
find your
sports
high.

innovative

Smudge
Proof
Stay-on
Make
up

active

Designed
for and
tested on
athletes

holistic
SHOP
Sports
Makeup
discover
Tough
skincare
Lookbook
stylish
beauty

active

No Compromises,
Fearless
Confidence

Whether you’re power training for the NYC marathon or powering through that Wednesday night yoga class from hell, you want to look great – every step of the way.

We are inspired by you to offer solutions for sports makeup. Manufactured in Italy, all our products are paraben free and not tested on animals. But what makes us different is that we further test the products with our professional athletes – for sports and performance feedback.

THE MARATHONER (1)
2 IN 1 LIP TRANSFORMER
THE MARATHONER (2)
2 IN 1 LIP TRANSFORMER
THE MARATHONER (3)
2 IN 1 LIP TRANSFORMER

Holistic

HIGH
PERFORMANCE
CARE

Sports HAI follows the neurocosmetic era of sports and fitness – the science of aging based on your nervous, immune, cutaneous, and endocrine systems.

Sport increases the blood flow, the intake of water and stimulation of cell activity – letting your skin bloom even in the harshest conditions. Sports HAI comes in sensorial textures with light silky touch, offering an amazing consumer experience and sensation. Sports HAI powered by neuroscience made with love.

Like you, SPORTS HAI has a social conscience. We support innovative mental health initiatives that both assist people dealing with depression and promote positive, forward thinking that positions them to be happy, healthy and successful.SPORTS HAI treats your mind, body, and soul.